Delulu is a soft-focus dream sequence in oversaturated colours, swirling across a soundtrack of shoegaze and nineties/noughties indie.This particular sequence follows childhood into adolescence: a favourite toy, a pack of crayons, a melted sweet in your jeans pocket, a bite of berry pie, a long sunny day doing nothing. There’s fizzy cedrat and the salty-fresh friction of tart rhubarb against rooty vetiver. Like all dreams, things get weird: a niff of rosy plastic and smoky incense. Yesterday is a place you can never visit again, but it’s still an escape from tomorrow. That’s Delulu.

Delulu bottle caps are hand made from memories, specifically a nostalgic jumble of plastic beach toys captured in epoxy resin.

Master perfumer
David Chieze